• some stuff I've done
  • some stuff about me
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Aaron Allen. Creative Director.

Creative Director / Wieden + Kennedy / Portland
  • some stuff I've done
  • some stuff about me

Verizon - Minecraft

CREATIVE DIRECTOR

We figured out how to build a working cellular network in Minecraft. You could literally call and order a pizza from inside the game. And it just won a gold in Cannes.

Verizon - 30 Rock

CREATIVE DIRECTOR

Glitch
Humble brag

Verizon - Jewel Heist

CREATIVE DIRECTOR

Directed by wonderfully talented Jean-Pierre Jeunet.

Jewel Heist

Verizon - Door

CREATIVE DIRECTOR

Door

Verizon - Backup Quarterback

CREATIVE DIRECTOR

Backup quarterback
On the side

Verizon - Disposable products

CREATIVE DIRECTOR

Disposable Products

Verizon - Better matters

CREATIVE DIRECTOR

We made a bunch of digital videos to supplement the Better Matters brand campaign.

Lizard
Egg
Straw

Chrysler - Born of Fire

CREATIVE DIRECTOR

The first 2-minute Super Bowl commercial ever was the platform to launch Chrysler's new tagline "Imported from Detroit". It changed people's perception of the brand overnight, led to 36 consecutive months of increased sales for Chrysler, and won multiple awards including Gold Lions at Cannes, a Grand Effie, and an Emmy.

It even made it into the official congressional record.

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Chrysler - IMPORTED FROM DETROIT

CREATIVE DIRECTOR

Print and poster campaign. 

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Chrysler - It's Halftime In America

CREATIVE DIRECTOR

Following the success of "Born of Fire", Chrysler delivered a 'Halftime speech to America' during halftime of the Superbowl, and immediately created a national dialogue around the American automotive industry, even spilling over into presidential politics.

 

Continuing on the theme, we created four 'second half' spots focusing on individual stories and vehicles.

 

Dodge - Like a wedding registry but for a car

CREATIVE DIRECTOR

We created an experience that works like a wedding registry but for a car. You build a car, create a registry, and then reach out to friends and family to help fund your new Dart, one part at a time.

This video is the story of the first car completely funded using the registry.

Dart registry.jpg

Dodge - Ron Burgundy

CREATIVE DIRECTOR

We made a ton of TV, Digital and Print work in partnership Ron Burgundy to re-launch the Dodge Durango and promote Anchorman 2.

Father
Dancers
Glove box
Staring contest
The Wheel
Jodge
Empaguhs
Eggs
Dingle Jingle
Seat fold flat

DODGE - Here's something America got right

CREATIVE DIRECTOR

This spot first played during the England vs. USA world cup match. We made print and posters to celebrate the 4th of July.

Freedom
This is the car you buy because you can't buy a bald eagle.
This is the car you buy because you can't buy a bald eagle.

How will you create the universe?

CREATIVE DIRECTOR

This spot never made it out the door, but If you ever have a chance to work with the directors at Encyclopedia Pictura, I highly recommend it.

Nike - Kobe

ART DIRECTOR

 

Aston Martin
Snakes

Dodge - How to make a groundbreaking car

CREATIVE DIRECTOR

DODGE - The search engine for the real world

CREATIVE DIRECTOR

We created commercials for the Dodge Journey that gave you clues to where it was parked, waiting to be given away. Using the live youtube page for hints, if you got to the Dodge Journey first, you got to keep it.

 

The first video is one of the TV spots, and the second is the case study. 

TV SPOT
CASE STUDY
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EA - Tiger Woods walks on water

CREATIVE DIRECTOR

OLD SPICE - I'm a fake doctor

ART DIRECTOR

TARGET - LAST MINUTE SHOPPING

ART DIRECTOR

OLD SPICE - Is it right for me?

ART DIRECTOR

EA - I played without eyes

ART DIRECTOR

YAHOO - A nice place to stay on the internet

ART DIRECTOR

YAHOO NY smalltif.jpg
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Sacramento Kings - your team

ART DIRECTOR

Bobby Jackson
Chris Webber
Peja Stojaković
Vlade Divac

PERSONAL WORK - Unite the States of America

DESIGNER

During Obama's first presidential run, there was an open poster design contest to support the campaign. The winning entries were shown at the Manifest Hope event in Washington DC before his inauguration. The piece I worked on called "Unite the States of America" was picked by a group of judges including Shepard Fairey to be in the show. The poster was also included in several books about the art created around Obama's campaign, including "Design for Obama".

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prev / next
Back to some stuff I've done
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1
Verizon - Minecraft
Glitch
3
Verizon - 30 Rock
Jewel Heist
3
Verizon - Jewel Heist
Door
2
Verizon - Door
Backup quarterback
3
Verizon - Backup Quarterback
Screen Shot 2016-08-10 at 1.45.18 PM.png
2
Verizon - Disposable products
Lizard
4
Verizon - Better matters
3
Chrysler - Born of Fire
DSC_6015.jpg
8
Chrysler - IMPORTED FROM DETROIT
6
Chrysler - It's Halftime In America
2
Dodge - Like a wedding registry but for a car
Father
12
Dodge - Ron Burgundy
Screen Shot 2016-08-10 at 5.39.06 PM.png
3
DODGE - Here's something America got right
1
EA - How will you create the universe?
Aston Martin
2
Nike - Kobe
3
Dodge - How to make a groundbreaking car
journey1_o.jpeg
3
DODGE - The search engine for the real world
1
EA - Tiger Woods walks on water
2
OLD SPICE - I'm a fake doctor
1
TARGET - LAST MINUTE SHOPPING
1
OLD SPICE - Is it right for me?
2
EA - I played without eyes
YAHOO NY smalltif.jpg
2
YAHOO - A nice place to stay on the internet
Bobby Jackson
4
Sacramento Kings - your team
3367102022_d5e3557ac6_o.jpg
3
PERSONAL WORK - Unite the States of America